For the 2024 Scholarship Gala, I designed a full visual identity that honored the legacy, culture, and community impact of the La Raza Lawyers Association. This cohesive package was created to elevate the guest experience and bring a sense of unity and elegance to the event.

The deliverables included:

• A custom-designed event logo that reflects both tradition and modern professionalism

• A formal invitation to set the tone and anticipation

• A thoughtfully designed 15-page event booklet featuring the evening’s program, honorees, and scholarship recipients

• A sponsor banner and thank you sponsors poster to recognize the key supporters of the event

• Elegant menus, table cards, and name cards to enhance the tablescape and guide guests

• Customized scholarship award cards for on-stage presentations

This identity package was designed with consistency and cultural pride at its core—celebrating the achievements of the community while ensuring every detail of the event felt intentional and inspiring.